Four Ways to Bridge the Social Media Gap with B2B Sales Team

How to fix the social media disconnect
by Karlie Justus – Social Media B2B

Bridge the Social Media Gap

As if sales and marketing didn’t have enough to divide the two, marketing-leaning social media adds to the friction. It is possible to bring together b2b social media and b2b sales. This article lists four ways to apply what b2b sales already uses and tie it with social media.
 
 We also posted reader advice on how to help sales with social media.
 
 How would you bridge the gap between social media and sales? [ Read more ... ]