Boring Landing Pages Increase Sales and Conversions

The key to effective landing page design is clarity
by Tim Ash – eM+C

You’d be surprise how many successful landing pages look boring in terms of design. Landing pages aren’t the place to let graphic designers run wild. People don’t care about flashy when making a decision.

Tim Ash provides tips for colors, text, visuals, animation and video. Don’t commit these errors unless you don’t care to make a lot of sales.

What have you seen on bad landing pages that turned you off? Why? [ Read original article ]