Comments on: 47,356 Thought Leadership Mistakes http://www.internetviz.com/psjblog/2011/08/thought-leadership-mistakes/ Insights for B2B executives and service professionals Tue, 21 May 2013 16:54:25 +0000 hourly 1 http://wordpress.org/?v=3.5.1 By: Craig Badings http://www.internetviz.com/psjblog/2011/08/thought-leadership-mistakes/comment-page-1/#comment-309 Craig Badings Tue, 15 Nov 2011 05:49:29 +0000 http://www.internetviz.com/psjblog/?p=1764#comment-309 Randy, you are spot on. Unfortunately there seems to be a perception that by generating or curating content you will automatically become a thought leader. It is probably the source of your frustration – I know it is mine.

Quantity has taken the place of quality and the stuff with new insights has, to a large extent, all but disappeared. True thought leadership takes vision, effort and time. Sadly most businesses look for a quick, easy fix driven by a short-term focus on things like monthly and quarterly sales and performance reviews.

This culture this breeds is the death of thought leadership and I believe the reason for your hit rate dropping from 50 to 20 percent.

]]>